Technology24 Mar 2026SEO 801 min read

Analysis: OpenAI’s plans to make ChatGPT more like Amazon aren’t going so well

OpenAI’s plans to make ChatGPT into an e-commerce hub aren’t exactly panning out—at least, not yet. In an announcement on Tuesday, the company reve…

OpenAI’s plans to make ChatGPT into an e-commerce hub aren’t exactly panning out—at least, not yet. In an announcement on Tuesday, the company revealed that it’s pivoting away from a recently launched feature that let users buy items directly from the chatbot’s interface. OpenAI originally launched buying capabilities in ChatGPT last year—positioning itself as a “shopping assistant” that could connect consumers to relevant vendors. A feature called “ In…

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AnalysisOpenAIsplansmakeChatGPTmorelikeAmazon