Technology3 Jun 2026SEO 801 min read

Analysis: Publishers will be able to opt out of AI Search, thanks to new regulation

The U.K. has just imposed legal guardrails on Google’s AI search onslaught. On Wednesday, Google announced compliance with the U.K.’s regulatory requirements,…

The U.K. has just imposed legal guardrails on Google’s AI search onslaught. On Wednesday, Google announced compliance with the U.K.’s regulatory requirements, which state that the tech giant must offer publishers a way to opt out of being aggregated into AI search. To opt out, publishers will be able to use a new toggle in Google’s Search Console , a free service that allows website owners to manage their web presence in Google’s search results. Once opted out, the publisher’s…

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