Technology18 Jun 2026SEO 801 min read

Analysis: Snap spins off AI video team into new company, Dotmo, due to costs

Snap will be spinning off an internal generative AI video team into a separate company. The new company — dubbed Dotmo — will focus on developing AI models tha…

Snap will be spinning off an internal generative AI video team into a separate company. The new company — dubbed Dotmo — will focus on developing AI models that can create interactive gaming experiences, Snap told TechCrunch. Snap cited the high costs of conducting such work internally as one of the reasons for the spinoff. While technically a separate company, Dotmo will retain its close ties to the Snapchat creator. For one thing, Snap will provide Dotmo with a license to adapt its technology…

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